After 20 years of successful development in the field of professional Internet access, Dial Telecom has decided to transform itself.
In discussions with brand professionals from Contagious, the decision was made to completely change its identity. Dial became Quantcom.
The project took off in a big way, both figuratively and literally. There was a lot of evidence of the importance of managerial preparedness and strategic alignment. When misalignments show up, it has a profound effect on the entire event. We developed the final version of the visual identity for Quantcom, prepared the tactics for external communication, equipped the media formats, our partners at Bootiq created an extensive website and the brand was ready for launch.
One of the most challenging projects, the brand is finally well liked and working.